Marketing Tools / Creative Ops

Dynamic Creative Rules Engine

Define dynamic creative assembly rules per audience and context while enforcing brand and policy constraints.

DocumentationAgent instructionsRequirements & limits

Use when audience-aware creative assembly rules need to be defined under brand and policy constraints.

Inputs

  • audience_segments
  • context_signals
  • creative_components
  • brand_constraints
  • policy_constraints
  • objective_metric

Outputs

  • Ruleset
  • Blocked combinations
  • Test matrix

Before you begin

  • Reading and copying the procedure require no terminal setup. Check requirements for any packaged programs separately.

Try this first

Read the procedure and supply its documented inputs. Use the full text in an agent app or chat that supports pasted instructions, following that host's guidance.

Limits for this step
  • Instruction package only; it does not provide or authorize an executable runtime capability.
  • Safe for rule design and evaluation; require human approval before deploying personalization logic.
Read full instructionsHide full instructionsSKILL.md · v0.1.0

Dynamic Creative Rules Engine

When to use

Use for personalized ad or lifecycle creative systems where message components need to vary by segment and context.

Inputs required

  • audience_segments
  • context_signals
  • creative_components
  • brand_constraints
  • policy_constraints
  • objective_metric

Workflow

  1. Map segment and context signal hierarchy.
  2. Define creative component matrix (headline, body, CTA, visual hook).
  3. Apply brand and policy constraints to each combination.
  4. Rank candidate assemblies by objective fit.
  5. Return deployable rules and test matrix.

Output format

  • segmentation_logic
  • creative_rules
  • blocked_combinations
  • test_matrix
  • monitoring_metrics

Guardrails

  • Never allow combinations that violate policy constraints.
  • Enforce hard brand constraints before optimization.
  • Keep a human-review checkpoint for high-risk segments.
View file metadata
---
name: dynamic-creative-rules-engine
description: Build dynamic creative personalization rules based on audience signals with policy and brand guardrails.
---

Summary sources · Catalogue metadata, skill.yaml, SKILL.md, examples/output.json · v0.1.0 · Release package

Install instruction files

These commands copy guidance into the selected runtime directories. Confirm that your agent app discovers it. Any packaged programs need separate setup and verification.

Install (Codex)

./bin/skills-hub install marketing/[email protected] --runtime codex

Install (Claude)

./bin/skills-hub install marketing/[email protected] --runtime claude

Install (Generic)

./bin/skills-hub install marketing/[email protected] --runtime generic --target ./my-agent/skills

How You Can Use This

Documentation

Resource form: Agent instructions

Read or copy the guidance. Any packaged programs have separate execution requirements and evidence.

First run: Read SKILL.md and follow the documented workflow.

Current limits

  • Instruction package only; it does not provide or authorize an executable runtime capability.
What installation and verification mean
File installation
Places package files and generated configuration in the selected directories.
Native discovery
Your agent app finds and accepts the instructions, tools or plugin registrations.
Mock execution
Exercises sample fixtures. Connected data and provider effects need a separate check.
Connected operation
Requires current configuration, provider authentication, scoped permissions and a successful operation in your intended environment.

Declared compatibility

Compatibility unknown: versions and capabilities have not been declared.

Classification: declared

Technical details and release files

Operational Summary

Execution mode: analysis-only

Approval boundary: Safe for rule design and evaluation; require human approval before deploying personalization logic.

Review and lifecycle

Review maturity: Experimental

Security review declaration: Not declared

Lifecycle: Active

These release declarations are separate from evidence that a workflow operates in your environment.

Runtime & Dependencies

ID: marketing/dynamic-creative-rules-engine

Tags: personalization, creative-ops, dynamic-creative, brand-safety, experimentation

Runtimes: codex, claude, generic

Tool dependencies: 1

API dependencies: 0

Dependencies

Tools: python3

APIs: Not documented

Outputs

  • Ruleset
  • Blocked combinations
  • Test matrix