AI Knowledge Hub
Menu

Marketing Tools / SEO & SEM

SEO to Paid Search Synergy

Turn top-performing SEO themes into paid search opportunities with keyword clustering and launch-ready recommendations.

DocumentationAgent instructionsRequirements & limits

Use when SEO winners need to be translated into paid search opportunities and test-ready keyword structures.

Inputs

  • top_queries
  • landing_page_performance
  • paid_search_constraints

Outputs

  • Keyword clusters
  • Ad group recommendations
  • Experiment plan

Before you begin

  • Reading and copying the procedure require no terminal setup. Check requirements for any packaged programs separately.

Try this first

Read the procedure and supply its documented inputs. Use the full text in an agent app or chat that supports pasted instructions, following that host's guidance.

Limits for this step
  • Instruction package only; it does not provide or authorize an executable runtime capability.
  • Safe for planning and opportunity analysis; require human approval before launching paid search changes.
  • Packaged programs have independent setup and verification requirements. Reading or copying this procedure does not verify their execution.
Read full instructionsHide full instructionsSKILL.md · v0.1.0

SEO -> Paid Search Synergy

When to use

Use when aligning SEO insights with paid search planning and expansion.

Inputs required

  • top_queries
  • landing_page_performance
  • paid_search_constraints

Workflow

  1. Select high-intent SEO winners.
  2. Cluster keywords by intent.
  3. Propose paid ad groups and starter copy.
  4. Output test-ready campaign recommendations.

Output format

  • SEO winners table
  • Proposed paid ad groups
  • Keyword + ad copy starter set
  • Launch experiment plan

Guardrails

  • Separate branded vs non-branded intent.
  • Mark speculative mappings as hypotheses.
  • Do not assume conversion intent without evidence.
View file metadata
---
name: seo-paid-search-synergy
description: Identify top-performing SEO themes and convert them into paid search campaign opportunities with keyword and ad-group recommendations.
---

Summary sources · Catalogue metadata, skill.yaml, SKILL.md, examples/input.json, examples/output.json · v0.1.0 · Release package

Install instruction files

These commands copy guidance into the selected runtime directories. Confirm that your agent app discovers it. Any packaged programs need separate setup and verification.

Install (Codex)

./bin/skills-hub install marketing/[email protected] --runtime codex

Install (Claude)

./bin/skills-hub install marketing/[email protected] --runtime claude

Install (Generic)

./bin/skills-hub install marketing/[email protected] --runtime generic --target ./my-agent/skills

How You Can Use This

Documentation

Resource form: Agent instructions

Read or copy the guidance. Any packaged programs have separate execution requirements and evidence.

First run: Read SKILL.md and follow the documented workflow.

Current limits

  • Instruction package only; it does not provide or authorize an executable runtime capability.

Packaged executable helpers

Each program has its own setup requirements and operational evidence. Reading or copying the instructions does not verify these programs.

scripts/extract_seo_winners.py · Not verified · Local program

First run: python3 scripts/extract_seo_winners.py < examples/input.json

  • Packaged helper exists, but current clean-client executable evidence is not recorded.
What installation and verification mean
File installation
Places package files and generated configuration in the selected directories.
Native discovery
Your agent app finds and accepts the instructions, tools or plugin registrations.
Mock execution
Exercises sample fixtures. Connected data and provider effects need a separate check.
Connected operation
Requires current configuration, provider authentication, scoped permissions and a successful operation in your intended environment.

Declared compatibility

Compatibility unknown: versions and capabilities have not been declared.

Classification: declared

Technical details and release files

Operational Summary

Execution mode: may-run-local-verification

Approval boundary: Safe for planning and opportunity analysis; require human approval before launching paid search changes.

Review and lifecycle

Review maturity: Experimental

Security review declaration: Not declared

Lifecycle: Active

These release declarations are separate from evidence that a workflow operates in your environment.

Runtime & Dependencies

ID: marketing/seo-paid-search-synergy

Tags: seo, paid-search, keyword-strategy, campaign-planning

Runtimes: codex, claude, generic

Tool dependencies: 1

API dependencies: 0

Dependencies

Tools: python3

APIs: Not documented

Outputs

  • Keyword clusters
  • Ad group recommendations
  • Experiment plan